Electronic Communications Policy
Rules governing email, text messages, telephone calls, voicemail, portal notifications, consent, opt-outs, and health-related communications.
- Published by
- Sleep Balance Academy PC
- Effective date
- Last updated
Contents
Scope
This Electronic Communications Policy explains how Sleep Balance Academy PC ("SBA," "we," "us," or "our") may communicate with you by email, text message, telephone, voicemail, secure portal notification, and similar electronic channels. It applies to customers, patients, account holders, and other individuals who provide us with contact information. This Policy does not replace our Notice of Privacy Practices. When a communication involves protected health information, the Notice of Privacy Practices and applicable health-privacy law govern in addition to this Policy.
Types of Communications
We distinguish among communications based on their purpose. Different legal rules and choices may apply to each category. • Service and transactional communications. These include account-security notices, order confirmations, receipts, shipping and delivery updates, return or refund notices, subscription administration, product recalls, and other messages reasonably related to a transaction or account. • Care-related communications. These include appointment confirmations and reminders, requests to complete information needed for care, notices that a secure message, result, prescription, order, or document is available, and other communications reasonably related to treatment, payment, or health care operations. • Marketing communications. These include promotions, advertising, product announcements, offers, and other communications principally intended to encourage a purchase or commercial engagement. Marketing consent is separate from consent to receive care-related or transactional communications.
Contact Information and Consent
When you provide an email address or telephone number, you represent that you are authorized to use it and that the information is accurate. Subject to applicable law and your communication preferences, we may use the contact information you provide to administer your account, transactions, and care. Where federal or state law requires consent before a particular type of automated call, text message, or other electronic communication, we will obtain the required consent before sending it. Where prior express written consent is required for marketing, that consent will be requested separately and will not be a condition of purchasing a product or receiving health care. We may retain records reasonably necessary to document consent, communication preferences, revocation requests, and compliance with applicable law.
Text Messages and Automated Calls
If you enroll in a text-message program or otherwise consent to receive automated texts or calls, message frequency may vary based on your transactions, care, and the program you selected. Message and data rates may apply under your wireless plan. Delivery is subject to your carrier and is not guaranteed. You may revoke consent to automated texts or calls by any reasonable method permitted by law. For text messages, recognized opt-out words such as STOP, END, CANCEL, UNSUBSCRIBE, or QUIT will be treated as an opt-out request. You may also contact us using the information at the end of this Policy. We will honor a valid revocation request within the period required by applicable law and, for communications subject to the federal Telephone Consumer Protection Act, within a reasonable time not to exceed ten business days. After an opt-out request, we may send one non-promotional confirmation message acknowledging the request when permitted by law. We will apply a revocation request across automated calls and texts to the extent required by applicable law. A revocation of automated communications does not prevent us from using another lawful channel to communicate information that we are permitted or required to provide.
If a telephone number is reassigned or no longer belongs to you, please notify us promptly. If you receive a communication intended for another person, tell us so that we can update our records.
Email Communications
We may send service, transactional, and care-related email when reasonably necessary and permitted by law. Marketing email will be identified and will include a method to unsubscribe. You may opt out of marketing email at any time without affecting your eligibility for care, an account, a purchase, or a service. We will honor a valid opt-out request from commercial email within ten business days as required by federal law, and ordinarily sooner. We do not charge for an opt-out or require information beyond what is reasonably necessary to identify the address to be suppressed. We may retain a suppression record so that a marketing opt-out is not inadvertently reversed. An opt-out from marketing does not stop non-marketing messages that are reasonably necessary to administer an account, transaction, subscription, product safety matter, or health care relationship.
Health Information and Confidential Communications
We use reasonable safeguards when communicating about your health care. Sensitive clinical information is ordinarily made available through secure channels rather than placed in the body of an ordinary email, text message, or voicemail. A care-related email or text may instead tell you that information is available and direct you to an authenticated portal or other secure method. You may ask us to communicate with you by an alternative means or at an alternative location. We will accommodate reasonable requests when required by law. If you specifically request a communication method that presents privacy or security risks, we may explain those risks and will handle the request as permitted by applicable law. Medical emergencies Electronic communications are not monitored as an emergency service. If you believe you are experiencing a medical emergency, call 911 or seek emergency care. Do not rely on email, text messages, portal messages, or voicemail for emergency response.
Telephone Calls and Voicemail
We may call you for care coordination, account or order administration, safety matters, customer support, or other lawful purposes. When leaving voicemail about health care, we use reasonable safeguards and generally limit the message to information needed to identify the caller and facilitate a return call, unless you have requested or authorized another approach. We do not use consent to receive care-related or transactional calls as consent to receive marketing calls. Marketing calls, including calls using automated or prerecorded technology, are made only when permitted by applicable law and with any consent the law requires.
Communication Service Providers and Privacy
We may use service providers to transmit email, text messages, telephone calls, portal notifications, and related communications. We require service providers to protect information consistent with the services they perform and with applicable privacy law, including health-information requirements when they handle protected health information on our behalf. We do not sell your telephone number or email address as a marketing list. Other uses and disclosures of personal information are described in our Privacy Policy, Consumer Health Data Privacy Notice, and Notice of Privacy Practices, as applicable.
Managing Your Preferences
You can manage communication preferences using the tools made available in your account, an unsubscribe mechanism in a marketing email, a valid text-message opt-out, or by contacting us. A request may apply to a particular channel or category unless applicable law requires it to be treated more broadly. Some messages cannot reasonably be treated as marketing preferences, including legally required notices, product recalls or safety notices, and communications necessary to administer an active transaction or provide requested health care. Where you have opted out of a particular channel, we will use another permitted channel when appropriate.
Changes to This Policy
We may revise this Policy to reflect changes in law, our services, or our communication practices. The current version will state its effective date. If a change requires new consent under applicable law, we will obtain that consent before relying on the change.
Contact
Questions, communication-preference requests, and revocation requests may be directed to: Sleep Balance Academy PC, 350 W 6th #151, Dubuque, IA 52004; support@sleepbalanceacademy.com; 877-230-0324.